Hi! Hola!

I’m a Product Designer based in Seattle.

8+ years of experience across 0 to 1 product design, web, interactive media, automation, and agency work.

I am currently a Senior Digital Product Designer at Nike.

I’m Fer, a UX/UI designer based in Seattle. I have 8+ years of experience across 0 to 1 product design, web, interactive media, automation, and agency work. I am currently a Senior Digital Product Designer at Nike.

Character Stats Progression

Redesign of the character stats system

UX/UI design

Client: Volok Games

Telehealth Appointment Booking

Discovery and redesign of the appointment booking process website

UX design

Client: Zócalo Health

RPA Translation Tool Dashboard

Early stage design and exploration for a SaaS dashboard for RPA users

Product design

Client: JOLT Advantage Group

Kuriyama Mexico Website Redesign

Website redesign and development of a custom feature to reduce bounce rate and improve readability

Web design

Client: Kuriyama Mexico

E-commerce design for fair trade retailer

Designing an e-commerce website to quickly adapt to the pandemic lockdowns

Web design

Client: Chiquihuite MX

2D Animated explainer for a startup

End-to-end 2D animation for an explainer that showcases the SaaS

Motion graphics

Client: Hello Bonsai

Website redesign for local business

Redesigning a website to improve a local business's digital presence

Web design

Client: Alfa y Beta Montacargas

Branding in the foster care space

Logo design and animation

Visual design

Graduate Academic Project